Why #restaurants #need a hyper-local #influencer #marketing #strategy
Established in 2011, the business has been built on the back of digital and social media. Co-founder James Elliot shared some insights into the company's influencer strategy at a recent AdWeek event hosted by Time Out. He strongly advocated a hyper …
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How can Destination Marketing Organisations best influence perceptions online?
Changing business models and rapidly accelerating technology are making it increasingly difficult for Destination Marketing Organisations (DMOs) to reach their target audiences through traditional marketing tactics and positively influence perception …
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